Remove Glenn Tilton: United Pilot Website

I love it when pissed off employees & the internets get together. Case in point is this new website:

Glenn Tilton, the CEO of United Airlines, doesn’t have an easy job. He is the manager of a diverse and complex workforce that is impacted by external economic and political pressures; however, he is well compensated for his efforts and his troubles. I don’t cry for him, Argentina.

I think it’s totally justified to ask Glenn Tilton to explain himself & defend his ‘business decisions’ in the public sphere. Until we had the internet, CEOs and CFOs were quarantined and only spoke to the public at shareholder meetings and quarterly investor reviews. If Mr. Tilton is smart, he will engage the UAL pilots and address their concerns on the website in an open & candid way.

Nothing makes HR more interesting than transparency & accountability brought about by technology. Traditional employee unions, HR departments, and communications consultants are no match for the leverage brought about by a well-publicized employee website. My favorite part of this website? The creators used the United CEO’s name as the URL.

There’s a lesson for all corporate executives in this situation: control your own brand as a leader and buy your domain name, yo.

4 Responses to “Remove Glenn Tilton: United Pilot Website”


  1. 1 hrwench August 12, 2008 at 9:38 pm

    OMG. This is brilliant.

  2. 2 Laurie August 13, 2008 at 9:51 am

    I’m only using the internet in the future to make statements about my unhappy employment situations! :)

  3. 3 HR Maven August 14, 2008 at 6:04 pm

    This is hilarious. Serves the moron right.

    Any bright parent would buy the kid’s domain on its way into the world!

    Heck, I own my dog’s domain!

    Morons. We are surrounded by morons.

  1. 1 Hello, UAL Executive Leadership Team « Punk Rock Human Resources Trackback on August 25, 2008 at 1:48 pm

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Laurie Ruettimann: Who Cares?


Laurie Ruettimann is a punk rock, Human Resources professional with extensive Fortune 500 experience. She writes and speaks about business trends, employment, Corporate America, and permanently opting-out of the rat race.

She also believes you should spay & neuter your pets.


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