G. L. Hoffman is Out in the Real World Where There Are Jobs

by Laurie on July 15, 2010

Today’s guest writer is G. L. Hoffman. He is a serial entrepreneur and venture investor/operator/incubator/mentor. Two of his companies have traveled the entire success path from the garage to IPO. Currently, he is chairman of JobDig, which operates LinkUp, one of the fastest-growing job-search engines. His blog can be found at WhatWouldDadSay.com.

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A couple of weeks back, Susan Joyce of Job-Hunt.org mentioned a twitter fight she had with someone from Irving, CA.

She was frustrated because some guy argued, “There are no jobs in Irving. None!”

Nothing that Susan could say could convince him that yes, there are jobs in Irving.

Every day, HR people, career coaches, resume writers and even bloggers hear all sorts of hard luck stories from job seekers.  I asked Laurie if I could look at data from LinkUp and answer the question, “Are there jobs out there?”

Laurie picked three cities for me. Philly, Miami (Lebronville) and Houston. My goal was to find out of there are jobs in those cities and to learn about what the local experts think of the local labor market.

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First up, Philly.  Paul Smith sent me some good background and articles on his city.

A junior at Penn, Amy Smith, summarized what many in Philadelphia know to be true, especially in her generation:

As a junior at the University of Pennsylvania, I am particularly attuned to the state of the current job market.  Summer is quickly approaching and Penn juniors are eager to find internships. March has been a grueling month of sending out cover letters and resumes into a seemingly empty void, from which there are hardly any replies. One dear friend has all but given up on her job search and seems to be relinquishing her near-future to last minute contacts, luck, and the inexplicable powers of the universe. Another friend put in a hefty late-March effort and sent out fifty applications in a single day.  Stress sets in. Parents preach patience and point to the struggling job market.

The State of the City report reinforces the structural cause of our panic.  Philadelphia lost 11,500 jobs in 2009 alone.  The remaining 651,000 jobs are a record low in the city’s modern history.  In December, the unemployment rate was at a high 10.6%.

And worse: whole sectors of the job market are collapsing. Mining and construction jobs have declined by 21% and manufacturing by 41%. Fields of particular interest to my peers, such as information, government and finance, are also struggling. These markets shrunk by 26, 12 and 18 percent respectively. However, jobs in education and health services are strong; the market expanded by 17% in 2009.  Meanwhile, in my dorm, we wonder how to match economic trends to our diverse interests – English, anthropology, even marketing.

Paul advises, “In Philadelphia, one can still find a reasonable paying job and pay a reasonable amount for amenities.  Plus I’m hard pressed to think of another city the size of Philadelphia that is two hours away from two of the most important cities in the world, New York City and Washington D.C.”

So true.

I did a quick search using LinkUp by simply typing in “Philadelphia, PA” into the WHERE box. We take pride in only presenting jobs that are off company websites, so there are no dupes, scam jobs, or jobs from recruitment agencies. My search located over 7,100 open jobs currently available there.

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On to Lebronville (Miami) and expert John Nykolaiszyn. He mentioned that Miami is a place where one must absolutely know how to network.

If you can’t network, your chances of getting an interview are severely hampered. See, for all the glitz and glamour that people see on TV and in the magazines, it’s still a small town. Everybody knows someone or has a family member who works at most of the major companies here in town. You’ll find yourself at a dinner party or out at a restaurant or bar and someone will inevitably ask you where you work and they’ll comment that they have a friend, cousin, aunt/uncle, who works there. Or they’ll drop the name of some of the better networked executives in the community. When I worked for Burger King Corporation, this happened pretty much 8 out of 10 times to me when we were out on the town.

Job prospects do appear to be grim according to the Miami Herald. Miami remains one of the most difficult places to find a job, according to a recent report.

  • The report, which ranks cities by the number of unemployed individuals per advertised jobs, found that Miami job seekers outnumber job openings by a ratio of 9.73 to 1.
  • With nearly 10 job seekers for every job opening advertised online, Miami ranked 48th out of the 50 cities surveyed.
  • Washington, D.C., with 1.28 job seekers for every job advertised, was the best market for unemployed looking for work.
  • St. Louis, with 12.02 job seekers for every advertised position, was the worst market.
  • Miami-Dade’s County’s unemployment rate rose to 12.4 percent in May, and the county has more than 150,000 unemployed residents according to the state labor department.

While the situation in Miami appears grim, John does have some positive advice.

So from my perspective it takes a few things to be successful in this town. One, you’ve got to be networked. Online and in person. Second, you’ve got to leverage the technology correctly and I think people who use your site will absolutely have access to stuff that’s not on the other sites or aggregators.  Finally, it takes a plan, tracking every position where you submit your resume, following up at the right time, and a good bit of luck.

Using LinkUp, I found there were almost 2,500 open jobs.  Not nearly enough, but still I am betting a lot of the frustrated job seekers do not know about many of these since about 70% of them are NEVER advertised off the company’s own website.

Miami seems ripe for a job seeker to start his own company, perhaps. Alternatively, one might heed Seth Godin’s advice of “Don’t Even Try to Get a Job.”

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Houston, Texas, is different. There are over 9,200 open jobs available in Houston and you get the impression there are more hidden jobs.  Things are happening in Texas.

Franny Oxford, our expert and stringer for the day, chimed in.

The opportunities in Houston are amazing, but you have to go after them—anyone showing enough gumption to look past the typical job boards and learn everything they can about a potential employer will get much more attention than someone who just hits “apply now” directly from a “spray and pray” job ad.  Private employers are typically very proud of their brand, market position, and culture, so go do some digging and show the potential employer you have some of those Houston values: hard work, savvy, and an appreciation of the company’s uniqueness.

Even the daily paper, The Houston Chronicle, takes a more positive outlook of the local job market and are reporting on the adding of jobs in the area:

Even though the nation suffered mightily during the Great Recession last year, the local economy is holding up surprisingly well, based on the Chronicle 100 survey of the area’s biggest employers. Of the top 10, four (H-E-B, Kroger Co., Memorial Hermann Healthcare System and Continental Airlines) actually gained jobs.

In another article, the Chronicle said:

Houston has so far weathered the recession better than most of the country’s major metropolitan areas, according to a report released today by the Brookings Institution, which found that Houston’s housing prices were the most resilient in the country.

Despite a rising unemployment rate, Houston’s overall economy ranked fourth out of the country’s 100 biggest cities as of March, the report found, placing it just behind Austin and just before Dallas. Economists say Houston’s relative immunity from the housing bubble shielded it from the devastation other cities saw, and that the city’s specialized energy jobs also helped.

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So, what is the takeaway here?  Who cares? What does it all mean?  Who’s on first?  What’s in it for me?

Here is my takeaway.

  • If you are a job seeker, this article and the advice in here confirms what you already know, deep down.
  • There are jobs out there.
  • Obviously, someone is getting them.
  • Just not you.  Not yet.

Keep looking, keep doing your research on the economy and job opportunities on the internet, and read career blogs with the goal of converting their advice to action.

It’s hard work. It’s a full-time job to find a job, but those jobs are out there.

Don’t lose hope.

{ 25 comments… read them below or add one }

Jonathan Hyland July 15, 2010 at 8:10 am

I think job seeker frustration is partly lack of jobs, but also unclear interview and hiring processes from the employer. Job seekers, at the end of the day, just want to know where they stand as a candidate.

I find that a lot of opinions place a terrible onus on job seekers to do all the follow up regarding a position, and that’s just bull. Hiring new staff is a task, and whether hiring manager, HR Generalist, or recruiter, part of the hiring process is to engage with candidates. It says volumes about you and your organization if you don’t.

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GL Hoffman July 15, 2010 at 8:53 am

You are absolutely right, Jonathan! In meetings with job seekers, two questions come up most frequently: 1. How do you keep your motivation at a high level faced with the stress of a job search and 2. Why won’t HR even acknowledge our application? Personally, I think that today’s CEO is unaware that his or her company routinely ignores people who are so interested in the company that they want to work there.

Stepping off my high horse, I just got to work and there were some emails piling up as a result of this post:

1. No, http://www.IAMAGIANTJOBBOARD.com we will NOT take your feeds.

2. If your company has open jobs and it is not on LinkUp, just jot me a note with the exact url of the jobs portion of your website and we will correct it.

3. Yes, you can get a feed of our legit jobs. Career experts like JT O’Donnell have it on their site as do news sites like http://www.MINNPOST.com. Here is what that widget might look like:http://www.linkup.com/developers/.

4. The way we make money is like Google. Sponsored jobs. Email me if you want to know more.

5. Sorry, StaffingProsandHos.com, we do not want your jobs either.

6. http://www.WeWillWalkOnYourBackWithGolfShoes.com no one can just post a job on http://www.LINKUP.com. And yes, we know your money is good. Not at our house.

7. Yes, that is us on Facebook. CURRENT JOBS AT OUR COMPANY is ours and we can help you get there. Same with Twitter.

8. Our Iphone, Android and IPAD apps are amaaaazzzzinnnng. http://www.linkup.com/ipad. (People stay on the mobile apps TWICE as long as desktop, making us all wonder what else is happening at work?)

9. Finally, a ginormous thanks to Laurie for sharing her platform today. Isn’t she the best?

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scottthekyhrguy July 15, 2010 at 9:37 am

For the un or underemployed, I think there are a lot of companies taking advantage of desperate people. That’s a two-sided sword. Lots of jackasses developed inflated egos and inflated salaries that were misaligned with their talents during the last boon (at least they did in the engineering and design business).

Bottom line? It’s really hard to find “the perfect job.” Nary impossible unless you have a hard-to-recruit niche skill that just so happens to be sought in an area in which you want to live. But it’s not hard finding an “acceptable job” and the difficulty level in attaining employment is directly correlative to your ability to market your skills (I can’t buy it if I don’t know it is for sale), your tenacity (if you only sell to five people, the sixth person who wants to buy your product never has the chance), your understanding of your worth in the marketplace (you can’t charge me $12 for a $10 widget and expect to keep me as a customer), and your willingness to go where the work is (if I need a widget in Orlando and you only want to sell it to me in Atlanta, we’ve reached an impasse). Lack one piece of that puzzle and you’re gonna have a hard time.

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GL Hoffman July 15, 2010 at 9:46 am

Hopefully, Scott, that is about to change as the employment picture improves (positive thinking here). I am not sure if companies, er, people are always just lowering salaries because they can or if the real world economy in which they live are forcing them to do more with less.

I suspect it is both. Does not make it any easier on folks.

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Iknowtoo July 15, 2010 at 9:59 am

First let me say that I completely agree with Jonathan’s comments. So very true. Regarding the alleged thousands of jobs out there, how many are legit and really exist. There is a nationally known, huge, health care company in Mn that is notorious for posting hundreds of jobs every week that simply DO. NOT. EXIST. And what about the positions that are still posted but have already been filled. Months ago. The job numbers are a shell game. And touche’ to @scottthekyhrguy yes, there are a lot of companies taking advantage of desperate people. Shame on them.

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GL Hoffman July 15, 2010 at 10:04 am

Exactly, the point behind LINKUP.com. If the company is so shady as to post out of date jobs on THEIR OWN website, that is something else. Whereever possible, we do what we can to weed out those jobs. There is nothing more frustrating that applying for a job that does not exist or that has been filled already. Many job boards keep the jobs up, even if the company has stopped paying, just because they (the job board) wants the listings to appear robust so they can get the next HR person to pay.

Don’t even get me started on those companies who charge job seekers for access to questionable databases.

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Ed Han July 15, 2010 at 10:08 am

Excellent article. Obviously, a lot of job seekers are frustrated. I know a large number, being one myself.

But in talking with them, one thing that keeps emerging is that a lot of candidates are relying exclusively on what’s online. Considering that the landing rate for those tools is between 4-10%, depending upon whose numbers you believe, can you think of a worse effort/reward metric?

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Zeeshan Manjee July 15, 2010 at 12:27 pm

There are a lot of jobs out there but people just need to find the way of seeking them. Applying online and handing in resumes are old mediums. The new way is to network, make connections, and land yourself a job. This does not mean that you can network with one person and and you’ll find the right job. You should network with all the people that you communicate with daily and see if they know anyone who can help you land a job.

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sarah July 15, 2010 at 1:07 pm

Great article. Anecdotally, I think things are maybe creeping towards improvement. My sister started a new job this week after many, many months of unemployment, and driving back from lunch with an employee last week, I noticed something I hadn’t seen in a while: NEW CONSTRUCTION. In more than one place. That’s huge for our area, and these two unrelated tidbits make me very hopeful that things are turning around.

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GL Hoffman July 15, 2010 at 2:40 pm

Ed,

I agree, I believe the old job board is dying. That is why HR managers are coming over to LinkUp, which is the only true job search engine available.

Sarah…there are definitely signs out there that the job situation is improving. There’s a long way to go, however, and the successful candidates/applicants are working better and smarter than ever before.

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Ben Eubanks July 15, 2010 at 4:27 pm

I’ve known GL from his efforts with LinkUp for a while now. He’s a stand up guy and I’d buy anything that has his name behind it. :-)

Thanks for letting him participate, Laurie!

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GL July 15, 2010 at 5:40 pm

Awww, thanks, Ben. Kicking the dirt under my computer now….

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Jason Seiden July 15, 2010 at 10:45 pm

GL—

Last year, I had an interaction with someone who was bemoaning the fact that the only job he could find was at a fast food restaurant.

I told him that at least as of maybe 5 or 6 years ago (I can’t speak to the current team), most of the operating executives at McDonald’s had started on the line, literally flipping burgers. I said there was always an opportunity for excellence to shine.

He didn’t like that much. Called me a name and told me to… enjoy my own company, sort of.

Some people prefer to star in My Life is Craptastic comi-tragedies than accept walk on parts in My Life is Pretty Darn OK dramas.

And until they’re ready, no amount of logic, access to information, or doses of reality is going to change their minds.

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Charles July 15, 2010 at 11:16 pm

Wow! Not what I expected when I came to read another posting at Punk Rock HR – an freaking Infomercial disguised as a blog posting.

Not very Punk Rock Laurie, really not.

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Kristin Currier July 16, 2010 at 5:46 am

The Seth Godin advice is priceless. These are the things I think about if something happened to my job. And yep, what’s said about Lebronville (Ha ha!!!) is true. I live north of there. There’s just not a ton of industry here, so in a way, it can’t be helped.

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GL Hoffman July 16, 2010 at 9:45 am

Charles,

You are right. It did not start out that way, but I realize now that for the normal readers of Laurie’s blog, it came across that way. That is entirely my fault, not Laurie who, I think, was being too kind. This started off as a post that was designed to help those job seekers who are incredibly frustrated and, faced with rejection after rejection, default to “there are no jobs out there.” I do believe in our own product; I apologize if I came across like Cousin Jeff who just got his first recruit into Amway.

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GL Hoffman July 16, 2010 at 9:48 am

Hey Jason—Great story.

Like you, I have observed some of that behavior. I know you are working on solutions to help those “types.” All good.

It is not unlike a company’s bad culture. The easy thing to say is that it is a bad culture and cannot be fixed. Obviously, there are ways, methods and leaders who can ‘fix’ bad corporate cultures. I want to believe there are advice-givers out there who can help the chronically negative employee or former employee.

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GL Hoffman July 16, 2010 at 9:53 am

Kristin–

First, congrats on the Lebron deal. It is fun to see what the addition of one legit sports star can have on an entire community.

Your “not a ton of industry” in the area comment got me to thinking that often the best time to start a new company is when everyone is talking negatively about the area or industries in general. We like winners and we especially like winners who tackle big things.

If I had Lebron money, I would move to Detroit actually. Now, there’s a city in need of some new thinking and entrepreneuring…

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Shawn Pavey July 16, 2010 at 10:02 am

@ Jason — I am with your associate: If you offered that advice to me, a long-time career professional, I’d probably punch you in the throat. McDonald’s? Really? I would make more on unemployment than they would pay. After all of my education, training, and experience, I will not flip burgers.

Fortunately, I don’t have to and make my living putting people back to work.

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Iknowtoo July 16, 2010 at 10:44 am

Some news for GL Hoffman…. after closely looking at the jobs listed on LINKUP- and doing a comparison, many of them are the exact same jobs posted on the company sites and other Job Boards.

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GL Hoffman July 16, 2010 at 11:44 am

Thanks for the news, IKnowToo. All I am saying is if your company posts an ad on a big job board, chances are very good, it has been re-posted on others’ job boards, too. So, your one job is now all over the net, and job seekers are trying to apply. Many job boards do not take down filled listings and as a result, the job seeker has been ill informed, in a way.

The jobs we post are only from company websites, no job boards. If a company has the jobs on their site and on a job board, for sure, you will be able to see it on all three places.

If you want to do a side by side comparision, please contact me off line and let’s do it. We are always seeking improvements.

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Iknowtoo July 16, 2010 at 2:34 pm

With all due respect, GL, you don’t need me to do a side by side comparison. I would trust that’s already something you and yours @ LINKUP could be doing yourselves.

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GL July 16, 2010 at 5:57 pm

We test constantly, for sure. I thought you found a company out of the 23,000 that might need a closer, faster look.

Thanks for your support.

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Iknowtoo July 17, 2010 at 1:25 am

Dear, GL,

News. Keep testing. There are are way, way more than the 23,000, and then some, that need a closer, faster and much faster look.

Keep up the good work.

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sara July 19, 2010 at 4:02 pm

There are jobs, but it’s really the keeping them that seems to be the problem, not so much for employees but for employers. Now that the economy is looking up, employees are able to bargain for their talent…I noticed a great whitepaper about this that explains it all so much better than I could, and inspired me to pay attention to what my work force needs so that we aren’t wasting money on re-training. 5 Strategies for Improving Employee Satisfaction in Healthcare …it’s worth reading!
:o )

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